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Empathy and intuition are positioned as crucial elements for business innovation and strategy, challenging traditional analytical approaches. By integrating insights from neuroscience and phenomenology, the book explores how understanding human consciousness can enhance business practices. It proposes a new organizational structure and strategic methods that leverage these insights, aiming to guide scholars, managers, and entrepreneurs toward greater success by embracing the complexities of human innovation.
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Management by Eidetic Intuition, Ikujirō Nonaka, Ichirō Yamaguchi
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- Année de publication
- 2022
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