Bookbot

City Branding and Promotion

The Strategic Approach

En savoir plus sur le livre

Focusing on city promotion and branding, the book outlines the strategic management challenges faced by urban areas. It explores various development strategies tailored for cities and delves into the fundamental principles for crafting an effective city branding strategy, making it a valuable resource for urban planners and marketers.

Édition

Achat du livre

City Branding and Promotion, Waldemar Cudny

Langue
Année de publication
2020
product-detail.submit-box.info.binding
(souple)
Nous vous informerons par e-mail dès que nous l’aurons retrouvé.

Modes de paiement

Personne n'a encore évalué .Évaluer