Strategic Social Marketing

Auteurs

• Jeff French
• Ross Gordon

Paramètres

• 450 pages
• 16 heures de lecture

• Affaires et économie

En savoir plus sur le livre

Focusing on the evolution of social marketing practices in the 21st century, this publication offers insights into adapting strategies as our understanding of behavior change progresses. It is packed with effective practices and intelligent strategies, making it a valuable resource for anyone looking to enhance their approach to social marketing.

Achat du livre

• Année de publication: 2015
• Reliure: (rigide)