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- Pages
- 110pages
- Temps de lecture
- 4heures
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The book explores the historical reluctance of the business community to embrace psychology, highlighting how discussions about the human psyche were often dismissed. It delves into the evolving perception of psychology's relevance in business, illustrating the tension between traditional business practices and the emerging recognition of psychological principles as valuable tools for understanding consumer behavior and improving organizational dynamics.
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The Psychology of Salesmanship, William Walker Atkinson
- Langue
- Année de publication
- 2013
- product-detail.submit-box.info.binding
- (souple)
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