Le livre est actuellement en rupture de stock
Paramètres
- Pages
- 108pages
- Temps de lecture
- 4heures
En savoir plus sur le livre
Focusing on the intersection of psychology and business, this book illustrates how understanding mental processes can significantly enhance sales strategies. It emphasizes that selling—whether through personal interaction or advertising—relies on inducing specific states of mind in potential buyers. By exploring established psychological principles, the book provides practical techniques for salespeople and advertisers to effectively capture attention, generate interest, create desire, and motivate purchasing decisions, ultimately aiming to maximize sales success.
Achat du livre
The Psychology of Salesmanship, William Walker Atkinson
- Langue
- Année de publication
- 2014
- product-detail.submit-box.info.binding
- (souple)
Nous vous informerons par e-mail dès que nous l’aurons retrouvé.
Modes de paiement
Il manque plus que ton avis ici.