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The research paper explores financial considerations related to the potential market launch of a fictional pharmaceutical product, using a case study approach. It delves into investment and finance aspects, providing insights into the economic implications of introducing new products in the pharmaceutical sector. The analysis is grounded in the context of financial management principles, showcasing a thorough understanding of the subject matter. The work received high marks, reflecting its quality and depth of research.
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Investment Appraisal and Financial Analysis, Florian C. Kleemann
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- Année de publication
- 2012
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