Le livre est actuellement en rupture de stock
Paramètres
- 240pages
- 9 heures de lecture
En savoir plus sur le livre
The book explores the deep connections between public relations and neoliberal market economies, highlighting its significant role in shaping promotional culture. It delves into under-researched areas of the profession, particularly the effects on workers who craft emotional displays to foster trust and manage client relationships. Through this lens, it examines the complexities and implications of emotional labor within the public relations field.
Achat du livre
Public Relations as Emotional Labour, Liz Yeomans
- Langue
- Année de publication
- 2021
- product-detail.submit-box.info.binding
- (souple)
Nous vous informerons par e-mail dès que nous l’aurons retrouvé.
Modes de paiement
Personne n'a encore évalué .
- Titre
- Public Relations as Emotional Labour
- Langue
- Anglais
- Auteurs
- Liz Yeomans
- Éditeur
- Routledge
- Publié
- 2021
- Format
- souple
- Pages
- 240
- ISBN13
- 9781032178011
- Séries
- Mots clés
- Nonfiction, Sciences sociales, Thème historique, Commerce, Affaires & Gestion, Sciences politiques & Politique, Marketing et relations publiques
- Description
- The book explores the deep connections between public relations and neoliberal market economies, highlighting its significant role in shaping promotional culture. It delves into under-researched areas of the profession, particularly the effects on workers who craft emotional displays to foster trust and manage client relationships. Through this lens, it examines the complexities and implications of emotional labor within the public relations field.