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- 188pages
- 7 heures de lecture
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Focusing on breakthrough innovation, this book combines theoretical insights with practical examples, particularly through the lens of the Concept-Knowledge (C-K) Theory from Mines ParisTech. Elmar Mock, a key figure in the creation of the Swatch, shares his experience in revitalizing the Swiss watch industry in the 1980s. Alongside him, Gilles Garel, a management professor, connects this narrative of innovation to C-K Theory, providing a comprehensive understanding of the innovation process.
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The Innovation Factory, Gilles Garel, Elmar Mock
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- Année de publication
- 2016
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