Absolut book : the absolut vodka advertising story

Auteurs

• Richard W. Lewis

Paramètres

• 274 pages
• 10 heures de lecture

• Affaires & Gestion
• Art
• Art / Culture
• Commerce
• Nonfiction

En savoir plus sur le livre

"Richard Lewis of TBWA Chiat/Day, Absolut's advertising agency from the beginning, shares an intriguing, behind-the-scenes account of the birth and growth of this heralded campaign, its personalities and creators, and the paths they've taken to keep it perpetually fresh."--Jacket

Achat du livre

• Année de publication: 1996
• Reliure: (souple)