CustomerCentric Selling

Auteurs

• Michael T. Bosworth
• John R. Holland

Paramètres

• Pages: 304 pages
• Temps de lecture: 11 heures

• Affaires et économie
• Commerce et vente
• Entrepreneuriat
• Nonfiction

En savoir plus sur le livre

FROM THE BESTSELLING AUTHOR OF SOLUTION SELLING The program that is revolutionizing highend selling, by showing companies how to "clone" their top sales performers CEOs would pay anything to replicate their best salespeople; CustomerCentric Selling TM explains instead how to replicate their skills. It details a repeatable, scalable, and transferable sales process that formats the questions that superior salespeople ask, and then uses the results to influence and enhance the words and behaviors of their colleagues. CustomerCentric Selling TM shows salespersons how to differentiate themselves and their offerings by appealing to customer needs, steering away from making one-way presentations and toward having meaningful and goal-oriented conversations. Currently offered in workshops and seminars around the world, its program provides step-by-step directions to help sales

Achat du livre

• Signature sans rapport

• Année de publication: 2003
• Reliure: (rigide)