The Character of Organizations

Using Jungian Type in Organizational Development

Auteurs

• William Bridges

Paramètres

• Affaires & Gestion
• Commerce
• Marketing & Ventes
• Psychologie
• Thèmes psychologiques

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Using examples from McDonald's, Hewlett-Packard, GE, and other companies, this work identifies 16 organizational character types using the framework of MBTI[registered] personality types and shows how these influence an organization's growth and development.

Achat du livre

• Année de publication: 1992
• Reliure: (souple),
• État du livre: Bon
• Prix: 4,40 €