Public Relations in Practice

Auteurs

• Anne Gregory

Paramètres

• 210 pages
• 8 heures de lecture

• Affaires et économie
• Couple & Relations
• Marketing et relations publiques

En savoir plus sur le livre

Focusing on the evolving demands of the public relations profession, this book offers insights into essential skills needed for success. It examines key functional areas through the lens of practitioners, providing a practical approach for both new entrants and seasoned professionals. By addressing the sophisticated skill set required in today’s landscape, it serves as a valuable resource for enhancing public relations expertise.

Achat du livre

• Année de publication: 2003
• Reliure: (souple)