The essay discusses the evolving nature of industry competition, emphasizing the shift from firm-centric to supply chain-centric strategies. It highlights the importance of efficient global supply chain management in gaining competitive advantages, especially in saturated markets where production efficiency alone is insufficient. The text argues that high service quality through effective logistics processes is crucial for fast consumer response, which adds value for customers. It stresses the need for strong management focus on logistics and a well-defined strategy that aligns with both company capabilities and customer needs.
Guideline for the electronics manufacturing industry
68pages
3 heures de lecture
Focusing on supply chain performance measurement systems, this master's thesis analyzes their effectiveness specifically within the electronics manufacturing sector. It evaluates existing systems and tests the hypothesis that collaboration with supply chain partners in implementing these measurement systems can yield sustainable competitive advantages. The research aims to provide valuable insights for enhancing performance and competitiveness in the industry.
Research Paper from the year 2013 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, University of Cape Town, language: English, abstract: One of the current megatrends that developed during the last years was the increasing global demand for energy due to a continuous economic growth in the emerging markets. As a consequence, the availability of natural resources declines steadily. Therefore renewable and sustainable energies like solar, wind or water technologies become more and more important, both in industrialized and emerging markets. As a specialized manufacturer for renewable energy systems, Diehl Controls is established in the European market for building up energy-efficient solar energy plants. With regards to the company's growth strategy, emerging markets have become increasingly important, as high market potentials are estimated for countries like South Africa. Therefore, the following term paper describes the development of a marketing plan for Diehl Controls in order to enter the South African solar energy market. Based on an environmental and strategic analysis, the marketing plan concentrates on the SAVE model to describe the strategic implications for the company.
Die Arbeit analysiert die zunehmende Integration elektronischer Komponenten in modernen Kraftfahrzeugen, die mittlerweile über 30% des Gewichts von Oberklassefahrzeugen ausmachen. Sie hebt die Bedeutung der Kombination dieser Bauteile mit mechanischen Elementen hervor, um Platz zu sparen. Mechatronische Systeme bieten Lösungen durch hohe Integrationsdichte, die den Verdrahtungsaufwand minimieren und die elektromagnetische Empfindlichkeit reduzieren. Zudem wird die wirtschaftliche Fertigung dieser Systeme als wesentlicher Vorteil betrachtet, was ihre Relevanz in der Automobilindustrie unterstreicht.
Eine empirische Untersuchung in der deutschen Automobilzulieferindustrie
128pages
5 heures de lecture
Die Arbeit untersucht zwei zentrale Megatrends: das wachsende ökologische Bewusstsein in der Gesellschaft und die Etablierung globaler Wertschöpfungsnetzwerke. Diese Trends führen zu tiefgreifenden Veränderungen in Unternehmen, die ihre Markt- und Umweltstrategien überdenken müssen, um den neuen Kundenanforderungen gerecht zu werden. Zudem spielen nationale und internationale Umweltschutzgesetze eine entscheidende Rolle für den Wandel hin zu mehr Nachhaltigkeit. Eine frühzeitige ökologieorientierte Unternehmensstrategie kann Wettbewerbsvorteile durch proaktives Marktverhalten schaffen.
