Fumbling the Future

How Xerox Invented, Then Ignored, the First Personal Computer

Auteurs

• Douglas K. Smith
• Robert C. Alexander

Paramètres

• Pages: 276 pages
• Temps de lecture: 10 heures

• Affaires et économie
• Commerce et vente
• Histoire
• Informatique, programmation
• Nonfiction

En savoir plus sur le livre

Ask consumers and users what names they associate with the multibillion dollar personal computer market, and they will answer IBM, Apple, Tandy, or Lotus. The more knowledgable of them will add the likes of Microsoft, Ashton-Tate, Compaq, and Borland. But no one will say Xerox. Fifteen years after it invented personal computing, Xerox still means "copy." More than anything, Fumbling the Future is a tale of human beings whose talents, hopes, fears, habits, and prejudices determine the fate of our largest organizations and of our best ideas. In an era in which technological creativity and economic change are so critical to the competitiveness of the American economy, Fumbling the Future is a parable for our times.

Achat du livre

• Année de publication: 1999
• Reliure: (souple)