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"This urgent and timely book by a visionary business practitioner, Nitin Rakesh, CEO, Mphasis and award-winning academic, Jerry Wind, Lauder Professor Emeritus, Wharton bridges the worlds of industry and academia to bring you the knowledge that can help your business thrive even in a crisis. This book is a gamechanger for businesses, large and small, enabling them to customize and implement a winning strategy by using the book's eight principles and tools to seek out opportunities for long-term value creation in a post-pandemic world."--Publisher website
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Transformation in Times of Crisis: Eight Principles for Creating Opportunities and Value in the Post-Pandemic World, Jerry Wind, Nitin Rakesh
- Langue
- Année de publication
- 2020
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