Le livre est actuellement en rupture de stock
En savoir plus sur le livre
Exploring the concept of relationship marketing, this book delves into strategies that prioritize long-term customer engagement over short-term sales. It highlights the importance of building strong connections with clients, utilizing personalized communication and tailored experiences. The text emphasizes the role of trust and loyalty in fostering sustainable business growth, offering practical insights and case studies that illustrate successful implementations. Readers will discover how to effectively leverage relationships to enhance brand value and customer satisfaction.
Achat du livre
Relationship Marketing, John Egan
- Langue
- Année de publication
- 2011
- product-detail.submit-box.info.binding
- (souple)
Nous vous informerons par e-mail dès que nous l’aurons retrouvé.
Modes de paiement
Il manque plus que ton avis ici.