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Paramètres
- Pages
- 448pages
- Temps de lecture
- 16heures
En savoir plus sur le livre
Exploring the evolution of American advertising, the book delves into its role as both a reflection and shaper of society. It traces the journey from colonial newspaper ads to contemporary viral marketing, highlighting how advertising has influenced product promotion and cultural trends. The narrative is structured chronologically and interweaves themes of art, industry, culture, and technology. Richly illustrated with various advertisements, it offers a visual and historical perspective on the impact of advertising throughout American history.
Achat du livre
Soap, Sex, and Cigarettes: A Cultural History of American Advertising, Juliann Sivulka
- Langue
- Année de publication
- 2011
- product-detail.submit-box.info.binding
- (souple)
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