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Ping

How to Tap Into the Power of Traditional & Social Media to Massively Improve Your Profile & Profits

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Alan Stevens

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Pages: 168pages
Temps de lecture: 6heures

Marketing et relations publiques

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This guide offers strategies for effectively integrating public relations across various media platforms, including traditional outlets like print, radio, and television, as well as digital channels such as blogs, social media, and podcasts. It emphasizes the importance of a cohesive approach to PR that leverages the strengths of each medium to enhance brand visibility and engagement. Readers will learn how to craft messages that resonate across different formats and audiences, ensuring a unified PR strategy.

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Ping, Alan Stevens

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Année de publication: 2009
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Titre: Ping
Sous-titre: How to Tap Into the Power of Traditional & Social Media to Massively Improve Your Profile & Profits
Langue: Anglais
Auteurs: Alan Stevens
Éditeur: Rethink Press Limited
Publié: 2009
Format: souple
Pages: 168
ISBN13: 9781905430703
Mots clés: Marketing et relations publiques
Évaluation: 3,5 sur 5
Description: This guide offers strategies for effectively integrating public relations across various media platforms, including traditional outlets like print, radio, and television, as well as digital channels such as blogs, social media, and podcasts. It emphasizes the importance of a cohesive approach to PR that leverages the strengths of each medium to enhance brand visibility and engagement. Readers will learn how to craft messages that resonate across different formats and audiences, ensuring a unified PR strategy.