New Strategies for Reputation Management

Gaining Control of Issues, Crises & Corporate Social Responsibility

Auteurs

• Andrew Griffin

Paramètres

• Pages: 184 pages
• Temps de lecture: 7 heures

• Affaires et économie
• Commerce et vente

En savoir plus sur le livre

The book addresses the critical importance of corporate reputation, highlighting that only a small percentage of people trust business leaders. It emphasizes that a damaged reputation can significantly impact financial performance. Readers will learn proactive strategies for reputation management, equipping them to navigate crises and unexpected challenges effectively. This guide aims to help businesses strengthen their reputations and maintain stakeholder trust in a rapidly changing environment.

Achat du livre

• Année de publication: 2009
• Reliure: (souple)