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Focusing on the critical factors that impact the longevity of small businesses, this book delves into the management and leadership skills necessary for survival in a competitive landscape. It explores the reasons behind the high failure rate of small businesses, challenging common assumptions about external economic influences. By emphasizing the importance of effective leadership and sound management practices, it offers insights that can help entrepreneurs navigate the challenges they face in their first crucial years.
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Management and Leadership Skills that Affect Small Business Survival, Jamey M. Long
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- Année de publication
- 2019
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