Advertising Cultures

Gender, Commerce, Creativity

Auteurs

• Sean Nixon

Paramètres

• 196 pages
• 7 heures de lecture

• Ancienne publicité

En savoir plus sur le livre

Focusing on the advertising sector, this book examines the evolving significance of creative industries in contemporary society. It delves into the social dynamics, informal cultures, and personal identities that characterize these creative practices, highlighting their economic and cultural impact. Through case studies, it reveals how advertising shapes and reflects broader cultural narratives, making it a vital area of study in understanding the creative economy.

Achat du livre

• Année de publication: 2003
• Reliure: (souple)