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Focusing on small and medium-sized enterprises (SMEs), this guide highlights the advantages of marketing within this sector, such as minimal bureaucracy and quick adaptability. It emphasizes the importance of tailored marketing solutions and efficient targeting to achieve rapid results. The book outlines various strategies and tools essential for an effective SME marketing approach, encouraging practical application through real-world examples from the teacher. This hands-on course aims to equip readers with the skills to effectively promote their businesses.
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Practical Guide to Marketing for SMEs VOL 2 for the teacher, Francois Simon Pierre Ngan Tonye
- Langue
- Année de publication
- 2021
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