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The book serves as a comprehensive guide for organizations looking to transition from transactional selling to a more engaging sales approach that fosters significant revenue growth. It emphasizes the importance of involving the entire organization in this transformation, highlighting that the benefits go beyond just increasing sales figures. By adopting this method, businesses can create a more cohesive and motivated team, ultimately leading to sustained success and improved performance.
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The Sales Multiplier Formula, Shawn Casemore
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- Année de publication
- 2024
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