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Focusing on the intersection of consumer culture and race, this book examines how racial and ethnic identities influence and are influenced by consumption practices. It delves into topics like multicultural marketing, racism in retail, urban food deserts, and homeland tourism, providing readers with a deeper understanding of how societal boundaries impact consumer behavior and experiences.
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Race, Ethnicity, and Consumption, Patricia A Banks
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- Année de publication
- 2020
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