Unthinkable

The Culture and Politics of Getting Innovation Wrong

Auteurs

• Tom Hopkins

Paramètres

• 178 pages
• 7 heures de lecture

• Affaires et économie

En savoir plus sur le livre

Focusing on the pitfalls of corporate innovation, the book reveals common mistakes that hinder companies from effectively fostering new ideas. It explores the reasons behind these failures and offers insights into how organizations can rethink their approach to innovation. By examining case studies and providing practical strategies, it aims to guide businesses toward a more successful and sustainable innovation process.

Achat du livre

• Année de publication: 2015
• Reliure: (souple)