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The book introduces a groundbreaking tool designed to forecast the future success or failure of businesses, moving beyond traditional reliance on historical data. It emphasizes innovative methods for evaluating potential outcomes, providing readers with fresh insights into business predictions. This approach aims to empower entrepreneurs and investors by enhancing their decision-making processes through a more intuitive understanding of market dynamics.
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Needs-Based Market Segmentation Strategies, James R. Taylor
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- Année de publication
- 2021
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