Beyond the Balanced Scorecard

Improving Business Intelligence with Analytics

Auteurs

• Mark Graham Brown

Paramètres

• 252 pages
• 9 heures de lecture

• Affaires et économie
• Écologie et Environnement
• Technologie / Ingénierie

En savoir plus sur le livre

Focusing on the need for effective performance measurement, this book highlights the limitations of traditional balanced scorecards. It offers managers advanced metrics to evaluate critical areas such as customer relationships, employee satisfaction, and supplier performance. Readers will learn to create a performance index and access examples of challenging metrics. By emphasizing the importance of accurate data, it aims to enhance business intelligence and overall organizational health.

Achat du livre

• Année de publication: 2007
• Reliure: (rigide)