Ethics, values and relevance of public relations and information management

Auteurs

• Felix Babatunde Ale

Paramètres

• Affaires et économie

En savoir plus sur le livre

Public Relations (PR) is explored as a strategic practice for managing information flow between organizations and the public. The essay delves into how individuals or organizations can effectively engage their target audiences by leveraging topics of public interest and utilizing new materials without direct payment. This examination highlights the significance of PR in shaping perceptions and maintaining relationships within various sectors, including government and business.

Achat du livre

• Année de publication: 2016
• Reliure: (souple)