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The book explores the concept that merely satisfying customers is insufficient for long-term success. It emphasizes the importance of creating exceptional customer experiences that foster loyalty and advocacy. Through various strategies and insights, the author highlights how businesses can elevate their service standards, transform customer interactions, and ultimately drive growth by exceeding expectations. The focus is on proactive engagement and building strong relationships that go beyond traditional satisfaction metrics.
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Recommended, J. Christian Andersen
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- Année de publication
- 2015
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