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The book explores the unconventional negotiation tactics employed by Donald Trump during his presidency, highlighting how he defied traditional methods and norms. It examines his use of social media to communicate directly with the public, often bypassing the press and established protocols. Key incidents, such as the relocation of the American embassy to Jerusalem and his interactions with North Korea, illustrate a new era of negotiation characterized by confrontation and spectacle. The author argues that Trump's approach necessitates a reevaluation of negotiation standards in politics.
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Negotiation Madness, Pete Nelson
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- Année de publication
- 2018
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- (souple)
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