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Exploring the intricate relationship between communication and consumer behavior, this book delves into how consumption shapes identity and civic engagement. It examines the political implications of consumer choices and the role of media in influencing public perceptions. By analyzing case studies and theoretical frameworks, the authors highlight the power dynamics at play in consumer culture and its impact on society. This work offers critical insights into the intersection of consumerism and citizenship in contemporary discourse.
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Communication, Consumers, and Citizens, Dhavan V Shah
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- Année de publication
- 2012
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