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Focusing on the intersection of e-commerce and big data analysis, this book offers a foundational introduction to key concepts, including data acquisition and pre-processing. It presents three compelling scenarios: trajectory big data mining, e-commerce fraud detection and prevention, and recommendation systems. Additionally, it includes practical Python programming steps tailored for these applications. Readers will gain a clear understanding of essential principles and techniques used in the field, making it a valuable resource for newcomers.
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E-Commerce Big Data Mining and Analytics, Jie Cao
- Langue
- Année de publication
- 2023
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- Langue
- Anglais
- Auteurs
- Jie Cao
- Éditeur
- Springer Nature Singapore
- Publié
- 2023
- Format
- rigide
- Pages
- 224
- ISBN13
- 9789819935871
- Séries
- Mots clés
- Nonfiction, Sciences sociales
- Description
- Focusing on the intersection of e-commerce and big data analysis, this book offers a foundational introduction to key concepts, including data acquisition and pre-processing. It presents three compelling scenarios: trajectory big data mining, e-commerce fraud detection and prevention, and recommendation systems. Additionally, it includes practical Python programming steps tailored for these applications. Readers will gain a clear understanding of essential principles and techniques used in the field, making it a valuable resource for newcomers.