Pricing Perspectives

Marketing and Management Implications of New Theories and Applications

Auteurs

• Florian Siems

Paramètres

• 230 pages
• 9 heures de lecture

• Affaires et économie
• Pédagogie

En savoir plus sur le livre

Dynamic pricing strategies are rapidly evolving, driven by smarter consumers and innovative tactics. This book explores these recent developments in the pricing landscape, offering fresh insights and perspectives on how businesses can adapt their pricing strategies to stay competitive in a changing market.

Achat du livre

• Année de publication: 2008
• Reliure: (rigide)