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The book explores the essential skill of human interaction in leadership and business, emphasizing that all transactions are fundamentally about relationships between individuals. It introduces the concept of SMARTnership, a cutting-edge negotiation method that builds on advanced research following the principles established in "Getting to Yes." Readers will gain insights into effective negotiation techniques that prioritize human connections, enhancing their ability to navigate complex business dynamics.
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The SMARTnership Negotiation Manual, Keld Jensen
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- Année de publication
- 2020
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