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Exploring Strategy, Text & Cases

Auteurs

Richard Whittington
Patrick Regnér

Paramètres

Affaires et économie
Commerce et vente
Manuels
Manuels et guides
Nonfiction

En savoir plus sur le livre

"Exploring Strategy, 12th Edition" by Whittington et al. is a comprehensive introduction to strategic management, addressing key questions about organizational success, growth, and innovation. This updated edition includes case studies from notable companies and covers contemporary topics like business models and corporate governance, enhancing understanding for future managers.