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This lively and authoritative guide explores the 100 ideas that have most influenced approaches to business management during the past 100 years--and which are likely to continue to do so long into this century. Each idea is covered in a standard comprehensive way, with an explanation, a brief history of its development, and recommended further reading. For anyone who wants a good grasp of the concepts that lie behind business success, there is no better or more accessible guide than this.
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Guide to management ideas, Tim Hindle
- Langue
- Année de publication
- 2003
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- Langue
- Anglais
- Auteurs
- Tim Hindle
- Éditeur
- The Economist
- Publié
- 2003
- Format
- rigide
- Pages
- 256
- ISBN10
- 186197423x
- ISBN13
- 9781861974235
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion, Marketing & Ventes
- Évaluation
- 3,95 sur 5
- Description
- This lively and authoritative guide explores the 100 ideas that have most influenced approaches to business management during the past 100 years--and which are likely to continue to do so long into this century. Each idea is covered in a standard comprehensive way, with an explanation, a brief history of its development, and recommended further reading. For anyone who wants a good grasp of the concepts that lie behind business success, there is no better or more accessible guide than this.