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Crafting and Executing Strategy presents the latest research findings from the literature and cutting-edge strategic practices of companies. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.
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Crafting and Executing Strategy, Arthur A. Thompson, Alonzo J. Strickland, John E Gamble
- Langue
- Année de publication
- 2010
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