Le livre est actuellement en rupture de stock
En savoir plus sur le livre
The book presents a three-step, values-driven branding framework designed to help businesses cultivate a meaningful brand strategy. It emphasizes the importance of connecting with customers through the clarification, integration, and communication of the company's core values. By focusing on these elements, readers can enhance their brand's impact and foster deeper relationships with their audience.
Achat du livre
Brand Strategy in Three Steps, Jay Mandel
- Langue
- Année de publication
- 2023
- product-detail.submit-box.info.binding
- (rigide)
Nous vous informerons par e-mail dès que nous l’aurons retrouvé.
Modes de paiement
Il manque plus que ton avis ici.
- Titre
- Brand Strategy in Three Steps
- Sous-titre
- A Purpose-Driven Approach to Branding
- Langue
- Anglais
- Auteurs
- Jay Mandel
- Éditeur
- Kogan Page
- Publié
- 2023
- Format
- rigide
- Pages
- 256
- ISBN13
- 9781398609815
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion
- Évaluation
- 3,65 sur 5
- Description
- The book presents a three-step, values-driven branding framework designed to help businesses cultivate a meaningful brand strategy. It emphasizes the importance of connecting with customers through the clarification, integration, and communication of the company's core values. By focusing on these elements, readers can enhance their brand's impact and foster deeper relationships with their audience.