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The aim of this book is to analyze the nature of European and North American firms' business experience in India with a particular emphasis on understanding the causes of their successes and failure. This book strives to offer Western managers the knowledge they will need to succeed in business in India.
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Doing Business in India, Kumar V. Pratap, Rajesh Chakrabarti
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- Année de publication
- 2012
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- (souple)
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