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Innovative Advertising for a Digital World

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  • 240pages
  • 9 heures de lecture

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Explore innovative advertising strategies in a cluttered marketplace with this bestselling guide. It offers contemporary ideas and models designed to enhance marketing effectiveness, helping readers to cut through the noise and capture consumer attention. The focus is on practical applications that drive marketing innovation, making it a valuable resource for professionals seeking to stay ahead in the dynamic world of advertising.

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Année de publication
2021
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Sous-titre
Innovative Advertising for a Digital World
Langue
Anglais
Éditeur
Kogan Page
Publié
2021
Format
rigide
Pages
240
ISBN13
9781398602526
Séries
Évaluation
3,8 sur 5
Description
Explore innovative advertising strategies in a cluttered marketplace with this bestselling guide. It offers contemporary ideas and models designed to enhance marketing effectiveness, helping readers to cut through the noise and capture consumer attention. The focus is on practical applications that drive marketing innovation, making it a valuable resource for professionals seeking to stay ahead in the dynamic world of advertising.