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The book emphasizes the importance of courage, empathy, and imagination in driving innovation within a company. It challenges the reliance on fleeting trends and minor improvements, advocating instead for a deeper commitment to nurturing ideas that can truly thrive. By refocusing on these core values, organizations can foster a more robust and creative environment that supports meaningful change and growth.
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Innovation for the Fatigued, Alf Rehn
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- Année de publication
- 2019
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