Power Failure

Auteurs

• William D. Cohan

Paramètres

• 512 pages
• 18 heures de lecture

• Affaires & Gestion
• Biographies
• Commerce
• Nonfiction
• Thème historique

En savoir plus sur le livre

The dramatic rise and unimaginable fall of America's most iconic corporation is explored by New York Times bestselling author and financial journalist William D. Cohan. The General Electric Company epitomized American ingenuity and industrial power, having developed essential inventions like the lightbulb and jet engine. At its peak, GE was the world's most valuable and admired company, with a reputation for financial and leadership success. However, even during its zenith, cracks began to appear in its foundation. Cohan offers a masterful re-appraisal of GE, arguing that its incredible journey serves as a lens to understand American capitalism. He traces the company's history from its founding and innovations to its rapid growth through acquisitions, examining its management culture and pioneering doctrine of shareholder value. Cohan reveals that GE was not immune to the hubris and mistakes that have plagued many corporations. Through a rich narrative, he punctures the myth of GE, detailing how a once-great company ended up broken and in tatters, presenting a cautionary tale for the ages.

Achat du livre

• Année de publication: 2022
• Reliure: (rigide)