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Navigate Inflation, Keep Valuable Customers, Increase Profits Inflation is steadily eating into your profit margins. Simultaneously, sales teams are using discounts and rebates as crutches to help them close sales, threatening the profitability of your business. World-renowned pricing consultants and thought leaders Reed K. Holden and Jeet Mukherjee deliver a compelling argument against the conventional view that there is a tension between revenue growth and profit growth. In the book, you’ll learn how your firm can enjoy both even as it stays ahead of inflation. Pricing with Confidence belongs in the libraries of pricing managers, executives, founders, entrepreneurs, independent professionals, and anyone else expected to help their organization grow revenues while simultaneously improving margins.
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Pricing with Confidence - Ten Rules for Increasing Profits and Staying Ahead of Inflation, Second Edition, Reed K. Holden
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- 2022
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