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The pre-eminent strategy text in the field on both sides of the Atlantic has been significantly updated and revised in its latest edition. Introducing students, especially MBA candidates, to the core concepts and principles of strategy, the text combines a rigorous approach to business strategy analysis with lively examples of current practice.
Achat du livre
Contemporary Strategy Analysis, Robert M. Grant
- Langue
- Année de publication
- 2019
- product-detail.submit-box.info.binding
- (souple)
Modes de paiement
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- Sous-titre
- Tenth Edition
- Langue
- Anglais
- Auteurs
- Robert M. Grant
- Éditeur
- John Wiley & Sons
- Publié
- 2019
- Format
- souple
- Pages
- 672
- ISBN10
- 1119576431
- ISBN13
- 9781119576433
- Séries
- Évaluation
- 3,85 sur 5
- Description
- The pre-eminent strategy text in the field on both sides of the Atlantic has been significantly updated and revised in its latest edition. Introducing students, especially MBA candidates, to the core concepts and principles of strategy, the text combines a rigorous approach to business strategy analysis with lively examples of current practice.