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The long-awaited follow-up to the international bestsellers, Business Model Generation and Value Proposition Design, presents a definitive work on how successful companies develop, test, and scale innovative business models. This book reveals insights from leading organizations like Amazon, IKEA, Airbnb, Microsoft, and Logitech, showcasing how they create successful businesses and disrupt industries through profitable, innovative models. It emphasizes the importance of not only great products and services but also the ability to enhance existing models while consistently launching new ones. Readers will find practical tools for measuring, managing, and accelerating innovation, along with strategies to mitigate risks associated with new business models. The content serves as a blueprint for growth strategies, detailing how to stay ahead of the competition. In-depth chapters cover creating new growth engines, transforming product and service delivery, and maximizing profits from various business models. New tools, including the Business Model Portfolio Map, Innovation Metrics, Innovation Strategy Framework, and Culture Map, help readers design resilient companies. This resource is essential for business leaders, entrepreneurs, and innovation professionals, providing guidance on building growth strategies while managing core operations effectively.
Achat du livre
The Invincible Company, Collectif d'auteurs
- Langue
- Année de publication
- 2020,
- État du livre
- Abîmé
- Prix
- 14,37 €
Modes de paiement
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