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*A Wall Street Journal Business Bestseller* Inside the outrageous story of Elon Musk and Tesla's quest to create the world's greatest electric car. Musk is a polarizing figure in Silicon Valley—viewed by some as a genius and by others as a huckster. His tweets have caused billions to be gained and lost, while his personal life often makes headlines. Yet, his most audacious vision is the electric car. When Tesla was founded in the 2000s, electric vehicles were largely dismissed by traditional automakers. However, a determined group of Silicon Valley engineers saw potential and aimed to create a car that was faster, more stylish, and environmentally friendly. Tesla faced a grueling fifteen years filled with fierce competition, investor pressure, and internal challenges, with Musk sometimes proving to be his own worst enemy. His unpredictable behavior nearly pushed the company to collapse multiple times. Was he an underdog, an antihero, or a conman? Tim Higgins, a Wall Street Journal tech and auto reporter, witnessed the drama unfold—complete with setbacks, power struggles, and the eventual triumph of a team of innovators who defied the odds and reshaped the automotive landscape.
Achat du livre
Power Play, Tim Higgins
- Langue
- Année de publication
- 2022
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