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Discover the secrets of retail and learn how to grow your sales - and your career. This is the book to reveal what the most successful retailers in the world already know. - This will be THE book of retail. - Works equally well for entrepreneurs (most of whom struggle with the sales side of their idea), SMEs or retail workers in big corporations. - Big name case studies, including Wal-Mart, Spar, Harrods, Dixons, B&Q, Gap. - For the individual it'll give personal competitive advantage in career progression, for the manager it will help them be effective managers and increase their sector sales, for the entrepreneur it will help them ensure success.
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Smart Retail, Richard Hammond
- Langue
- Année de publication
- 2003
- product-detail.submit-box.info.binding
- (souple)
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