Fordlandia

Auteurs

• Greg Grandin

Paramètres

• 432 pages
• 16 heures de lecture

• Affaires et économie
• Biographies et réflexions
• Commerce et vente
• Histoire
• Nonfiction

En savoir plus sur le livre

"In 1927, Henry Ford, the richest man in the world, bought a tract of land twice the size of Delaware in the Brazilian Amazon. His intention was to grow rubber, but the project rapidly evolved into a more ambitious bid to export America itself. Fordlandia, as the settlement was called, soon became the site of an epic clash. On one side was the lean, austere car magnate; on the other, the Amazon, the most complex ecological system on the planet. Indigenous workers rejected Ford's midwestern Puritanism, turning the place into a ribald tropical boomtown. And his efforts to apply a system of regimented mass production to the Amazon's diversity resulted in a rash environmental assault that foreshadowed many of the threats laying waste to the rain forest today."--Publisher description

Achat du livre

• Année de publication: 2010
• Reliure: (souple)