Plus d’un million de livres à portée de main !
Bookbot

Financial communication in small and medium-sized enterprises

Patents in Financial Communication

En savoir plus sur le livre

To ensure refinancing opportunities for SMEs, answers for bridging the information gap between investor and company are needed; in this context, capital markets are becoming increasingly important. Alexander Zureck focuses on patents as an example of intangible assets and on their importance for the financial communication between SMEs and the capital market. A positive correlation between patent application and stock price development underscores the importance of patents. Based on his findings, the author recommends to take patents and other intangible assets into company's financial communication.

Achat du livre

Financial communication in small and medium-sized enterprises, Alexander Zureck

Langue
Année de publication
2015
Nous vous informerons par e-mail dès que nous l’aurons retrouvé.

Modes de paiement

Personne n'a encore évalué .Évaluer