From an affluent society to a happy society

Auteurs

• Jürgen Mohr

Paramètres

• Affaires et économie

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Facts and figures indicate a rise in societal welfare, but this growth has led to significant environmental challenges, including degradation, deforestation, biodiversity loss, global warming, air pollution, ozone depletion, and overfishing. Current resource consumption shows that humanity uses the equivalent of 1.25 Earths. High-income countries' consumption levels suggest the planet can sustainably support only 1.75 billion people, far fewer than the current 6.5 billion. Thankfully, ecological awareness has gained traction beyond just environmentalists, exemplified by the LOHAS trend. Governments now recognize environmental protection as a global issue requiring cooperation, with renewable energy at the forefront of discussions in forums like the UN and G8. Recent UN climate conferences have confirmed that the technologies needed to reduce greenhouse gas emissions are both available and affordable, setting the stage for transformation. This book explores the ongoing social shift from a materialistic mindset to one focused on health, sustainability, and improved quality of life. Despite increasing wealth over the past 50 years, happiness levels in developed nations have not risen, prompting a surge in happiness research and a shift away from GDP as the sole measure of progress. The book examines the historical evolution of various industries, the impacts of welfare on environmental pollution, and the emerging trends in corpor

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• Année de publication: 2011